Stay away from water! If your hair is too wet, the comb will not be able to grab your hair. Find your curl pattern, clockwise, counterclockwise, or maybe both! Use holding gels/waxes or holding sprays if your hair is mixed or soft. Use pomades, butters, or oils if your hair is medium or high coarse. He is doing quite well with annual revenue of $6 million.You want to twist with pressure. By August, 2022, he released the Twist It Up 4.0 with 3 switchable twist inserts for varying lengths. Our patented woven pattern allows you to twist from the roots up without. He got invoices, tracked the companies down and forced them to cease and desist.Īs of June, 2021, he has released Twist it Up 3.0 with a more ergonomic handle and a new version of the Red One Hair Gel. In the update, Noel went around to different stores and confronted people about the knock-off.
#TWIST IT UP COMB UPDATE#
We’ll learn more about that in an update segment in episode 1217. The comb ran into some problems with knock offs. AS SEEN ON SHARK TANK Meet the patented award-winning Twist it Up Comb. On the company’s website and Amazon Store pages, they tout the business as a “Mark Cuban/Daymond John Company,” so it appears the deal closed. Mark lists the company on his website and he is promoting it on his Amazon Store page. Twist it Up benefitted from the Shark Tank effect.
#TWIST IT UP COMB TV#
The Shark Tank Blog constantly provides updates and follow-ups about entrepreneurs who have appeared on the Shark Tank TV show.
They team up to offer $225,000 for 25% of the business which Noel readily accepts. Despite that, both Mark and Daymond like Noel and admire his hustle. The Sharks express concern over his new hire (an accountant) and fear his “back office” is in disarray. He wants to build his inventory so he can approach CVS, Sally Beauty and other retailers. He completely sold out of product 7 times and faces long lead times from his manufacturer. After telling the story about his comb, he hands out samples and explains he’s looking for a strategic partner. Noel enters seeking $225,000 for 15% of the business.
Urban Styling Comb Twist it Up Shark Tank Recap Posts about Twist it Up on Shark Tank Blog The company is 100% black owned and they make their products in the USA.ĭurity likely wants a Shark’s help (and cash) to expand production and distribution. The company also sells its own Red One Aqua Hair Wax at $30 for a three pack. The company started in 2017 and currently sells in over 100 barber shops and online hair care stores and on Amazon. Durity developed it at Deskhub in San Diego, a boutique, flexible office facility that offers small businesses a collaborative atmosphere. Durity’s comb cleans up easy, since it’s plastic and stainless steel. The sponges did the trick, but were unsanitary and needed frequent replacement. Before he invented this comb, a lot of men used a twisting or curling sponge. This lets a guy twist thick hair into a curl pattern without catching or removing any pre-applied hair products. Durity’s solution is the tennis racquet-like “ comb” that uses stainless steel instead of graphite. His comb version is a more pocket friendly size, but it does the same thing.įor African-American men, grooming hair can get tricky, especially if you have thick, coarse locks. If you think the Twisted Up Comb looks like a tennis racquet, that’s because Durity actually used a tennis racquet as a comb for almost three years. Noel Durity hopes the Sharks like his invention, the Twisted Up Comb, when he pitches it in episode 1011.
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